Congratulations OceanWP Multipurpose Free WordPress Theme For 500K+ Active Installs – Popular WordPress Theme in WP Repository

WordPress is the leading content management system and powered more than 33% of the website. It is so much popular within 15 years of the period because of its features, flexibility, themes and plugins, large support community and many more reasons. Among the various reasons, a free theme is also a major factor to make WordPress popular. From the list of thousands of multipurpose free WordPress themes, OceanWP is the popular WordPress theme with more than 500,000 websites using this theme.

Besides the WordPress default theme, OceanWP is the top popular theme globally. It has 5 out of 5 average star rating. There are a plethora of reasons why OceanWP is a popular theme. In this blog post, we will discuss the key features and setup ideas about this theme.

This theme is the same but different WordPress theme if we compare it with another available theme. OceanWP is multipurpose free WordPress theme, you can make any type of website including a blog, news, corporate, business, portfolio, e-commerce, lawyer, medical, food and drinks, music and many more. Hence, it is so much flexibility in terms of color, layout, typography, header and footer layouts.

Key features of multipurpose free WordPress theme OceanWP

As stated above, this theme is popular because of its features. It’s really hard to list all the features available with this theme on this single blog post. However, I will try to cover the main features. Let’s highlight the important features,

  • Multiple demos with one click installation – It comes with more than 13 free demos. You can choose one demo and import it easily. You can erase the demo and import another as well.
  • Inbuilt setup instruction – After the theme activation, you will get the setup wizard. You can just click on it to complete the setup. No WordPress knowledge required.
  • Customizer based theme settings – See the changes live with the customizer settings.
  • Typography Option – Change and customize the fonts of each and every section throughout the website. You can simply select the font from the available list. Adjust font size, line height, margin, spacing with the help of the given option.
  • Color Option – Including primary theme color, you will get more options for the color. Even if you are using a free theme, you will get unlimited color flexibility. Isn’t that cool?

Multipurpose Free WordPress Theme

Besides above-listed key features, there are, copyright option, go to the top option, sidebar option, WooCommerce settings and many more. We will discuss some more features later.

How to Install and Activate OceanWP WordPress theme?

Download the theme directly from OceanWP.Org or can directly download from WP.Org theme repository. You will get the updated and latest file from both places. You can use your convenient method. Here, we are going to show you a simple and easy method. Let’s try together.

  • Go to Appearance > Themes
  • Click on Add New
  • From the search section search theme OceanWP or check the popular themes tab directly.
  • Click on Install and the activate.

Multipurpose Free WordPress Theme

After the activation, you will get a notification about run the setup wizard. You can click on Setup Wizard and start making your website. It will be guided towards demo import and theme customization. If you are new with OceanWP, it is highly recommended to go with the setup wizard.

Install Recommended Plugins

Multipurpose Free WordPress Theme

After the theme activation, you will get the notification to install the recommended plugins. At first, you need to install and activate those recommended plugins. Next, you will get the option to demo import and theme settings enabled.

Import Dummy Data

Multipurpose Free WordPress Theme

With the help of dummy data, you can make your website like demos. From the available demos, choose one and import the demo based on your need. You can either import demo for the blog, corporate, business, e-commerce, and more others. It takes a couple of minutes to complete the demo import process. After importing the demo content, you can easily edit the content with genuine content.

Theme Panel ( Settings )

Multipurpose Free WordPress Theme

In the admin panel, you will have a new item called the Theme Panel. Via that panel, you can customize your theme. The option includes logo, favicon, colors fonts are available inside that panel. Check all the available options there and use based on your need. Available options are,

Theme Load Time

Website speed matters a lot. If your website is slow, you will lose the traffic. Because 60% of the website traffic never wait more than 2 seconds to load the website. Hence, it is always recommended that the website should be load within 2 seconds.

Multipurpose Free WordPress Theme

As per popular website testing site Pingdom, Gtmetrix, google page insights, OceanWP is the fastest WordPress theme with less than 1 second load time. If you want to make a professional website, you need to choose the fastest theme. In that case, OceanWP is the best.

Responsive Layout

No wonder which devices will your visitor use. They will get the amazing looks on all types of devices including laptop, tablets or mobile phones. It is developed in such a way that website logo, font size, image layouts, column design are perfectly matched with the devices. It is 100% responsive theme.

Cross-browser Compatible

OceanWP is compatible with all popular browser including google chrome, firefox, Mozilla, Internet Explorer, Edge, Opera, and many other browsers. If you are using Apple products, this theme will also work on the safari browser. No matter with the browser, it will load fast and amazingly.

Some Advanced Features of OceanWP

  • Premium extension bundles with affordable price
  • Sticky menu
  • Cookie notice
  • Page builder ready
  • Custom header
  • Copyright text
  • Mega menus
  • Shortcodes available
  • Child theme ready
  • Typography and color
  • Mobile settings
  • Background image etc.

Is there any drawback?

Not exactly, but yes. It has so many options that the new users may confused. Although they have detailed documentation, it is quite complex for layman users. An operating Elementor page builder is sometimes tough as well.

To overcome this situation, you can choose the niche-based theme from Template Sell. They have both free WordPress themes and Premium WordPress themes. Some of them are niche based and some of them are multipurpose.

Themes from the different category can be purchased from Template Sell including blog, medical, business, magazine, construction, portfolio and many more. Besides WordPress themes, you can purchase the HTML template as well.

Some recommended niche based themes are,

Better Health

It is very lightweight and simple to use WordPress theme and carefully crafted for the medical hall, doctors profile, clinic, medical representatives, and many other health-related websites. So, you can download this theme for free and start using it.

Features are:

  • Demo data available
  • Dedicated live chat support
  • Added custom widgets
  • Minimal and clean design
  • Niche-based layout


For the blog website, you can go with the gist. Its layout is designed perfectly for blog, news and magazine website. It has SEO friendly code, responsive layout, managed font, and typography, and the main thing is very easy to setup and use.

Features are:

  • Easy to use
  • Less than 1MB file size
  • Very less load time
  • Social Widget and author widget available
  • Sidebar options


To conclude, besides a few drawbacks, OceanWP is the masterpiece theme for WordPress. Even though it is free, you will have premium features. It has a premium extension bundle with affordable price. You can either purchase a yearly license or lifetime license. It offers the bundle package for all the extensions. That is really cheap rather than buying individual extensions.

Do you have any special suggestions for feedback? Please write your comment below. We will deliver your message to the theme developer team or you can directly contact them for support or any other queries.

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